You really have to love when a company doesn't take itself too seriously.
Last night, we were watching junk television (I think it was E!) when this totally stunning commercial hit us from out of the blue. Well, out of the Clear Blue Easy, that is.
I still can't believe that some ad man pitched this line and the company bought it: "It is the most sophisticated piece of technology you will ever pee on."
And, come on, do we REALLY need digital pregnancy tests? Don't we have enough throwaway crap as it is? Did someone really need to come up with a "sophisticated piece of technology" that gets urinated on and tossed in the waste basket that quickly? Aren't we throwing away enough high tech junk quickly enough?
On the other hand, we just couldn't stop laughing about the tag line for hours afterwards. B knew I would have to blog about it. And, he was right.